Pluto IT Engineering & Multimedia Institute offers a Diploma in Digital Marketing Course with expert coaching and training in Ahmedabad. Our digital marketing classes cover SEO, social media marketing, Google Ads, content marketing, and analytics to help students master online marketing strategies. As a leading institute in Ahmedabad, we provide hands-on learning with real-world projects to ensure job-ready skills. Whether you’re a student, entrepreneur, or professional, our digital marketing course near you is designed to boost your career in the growing digital industry.
Diploma in Digital Marketing Course Module
Search Engine Optimization
Fundamental of SEO & understanding of Google Guidelines & Algorithm
Advance SEO (On Page Optimization & Off Page Optimization)
Local Search Engine Optimization (Local SEO)
Google My Business Listing & Learn How to Setup & Local Business SEO
Online Reputation System (Reviews & Rating)
Social Media SEO (YouTube SEO, eCommerce SEO)
Content Management (Writing & Broadcasting)
Learn How to Write like:
Blog/Article Writing
Classified Advertising Writing
PR (Press Release) Writing
SEO Friendly Website Content Writing
News Content Writing
Learn Artificial Intelligence (AI) tools to make your content more effective and original
Social Media Optimization (SMO) & Marketing (SMM)
Social Media Rules & Regulations
Social Media Planning & Strategies
Social Media Story Writing & Calendar
Social Media Organic Marketing
Social Media Paid Advertising
Social Media Insight & Analytic Study
Learn Why Social Media Account Block & How to Unblock Social Media Account
Social Media Account Verification & It’s Benefit (Blue Tick)
Paid Advertising (PPC/CPM) with Google Adwords
How to set up Google Adwords Account
Detail Understanding of Google Adword Concepts like PPC, CPM, etc.
Setup Google Advertising
Keyword Research & Analysis of Paid Advertising
Keyword Bidding System
Create Campaign & AdGroup for Advertising
Types of Paid Advertising
Text/Search Paid Advertising
Display/Image Paid Advertising
Video Paid Advertising
Shopping Paid Advertising
Gmail Paid Advertising
App Paid Advertising
Mobile Advertising (ASO - App Store Optimization)
Introduction to App Store Optimization (ASO)
Importance of Mobile Marketing
Fundamentals of App Store Optimization (ASO)
ASO for Android & iOS Platform
ASO Keyword Research
Optimize App Landing Page
Building a successful Mobile App Campaign
Measuring Mobile App Campaign
WhatsApp Marketing & Email Marketing
Introduction to WhatsApp Marketing
Learn to send Bulk Discount or Promotional Messages to 1000 users with Images & Buttons Without Getting Banned
Setup Advanced Auto-replies on WhatsApp and never reply manually on WhatsApp
WhatsApp Paid Advertising
Affiliate Marketing Program
Google AdSense
Facebook & Instagram Affiliate Program
YouTube Affiliate Program
Amazon Affiliate Program
Learn how Social Media Monetize
Ways to Monetize Your Social Channel with Your Expertise & Hobbies
Understand the Monetize Criteria
Google Analytic & Google Search Console
Learn the importance of Digital Analytic Insight Data for your Business Growth
How to Setup Google Analytics & Google Search Console Account
Learn to Extract Important Data from Google Analytics & Search Console
Learn Basic Excel to update Analytic Data for Client
Understand your Google Analytics & Search Console Data by Analyst & Visualization with Dashboard Creation in Excel to represent your Clients
Performance Marketing
Fundamentals of Performance Marketing
How Performance Marketing Works
Top Performance Marketing Channels
Performance Marketing Examples
Benefits of Performance Marketing
Influence Marketing
Introduction to Influencer Marketing
Influencer Marketing Strategy
How to Find & Engage
Understand on Personal Branding
Building a successful Influencer Marketing Campaign
Measuring influencer marketing KPIs
Graphic Designing & Video Ads Creation
Fundamentals of Graphic Designing
Social Media Canva Designing
Photo Editing & Designing
Social Media Video Ads Creation & Editing
Reels (30 & 60 Sec) – Short Video Editing
YouTube Commercial & Educational Video (3 – 5 Min) – Long Video Editing
Green Screen Video(1 Min)
Wedding Video (5 Min Highlights)
Website Development in WordPress CMS Platform
Learn about Website Domain, Website Hosting & Its SEO Benefit
Understand about SSL & Its SEO Benefit
Website Environment Setup & Web Layout Theme Setup
SEO Plugin Setup & SEO Optimization on Website
Content Placement on Website Publishing Website Live
eCommerce Marketing & Marketplace
Amazon Product Selling
Amazon Life Cycle (Fundamental of Amazon)
Product Selection to Sell on Amazon
Amazon Seller Account Setup
Product Listing on Amazon
Amazon SEO
Amazon Advertising
Learn AI (Artificial Intelligence) Tools for Digital Marketing
Learn How to Use ChatGPT Prompt for Content Writing, Prepare Social Media Calendar & Social Media Planning & Strategies
Learn other AI Tools to Make Digital Marketing more efficient
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Disclaimer: We Would Like To Clarify That While Our Students Are Placed At The Esteemed Company Mentioned Direct Or indirectly, We Do Not Have A Direct Business Relationship With Them. The Rights To Their Logo Are Solely Retained By The Company Itself. We Utilize Their Logo Purely For The Purpose Of Acknowledging The Successful Placement Of Our Students.